{"id":13,"date":"2022-02-03T04:24:01","date_gmt":"2022-02-03T04:24:01","guid":{"rendered":"https:\/\/charolaisusa.com\/?page_id=13"},"modified":"2025-11-24T18:40:05","modified_gmt":"2025-11-24T18:40:05","slug":"home","status":"publish","type":"page","link":"https:\/\/charolaisusa.com\/","title":{"rendered":"Home"},"content":{"rendered":"\n<h1>\n\t\t\tcharolais\t<\/h1>\n<h2>\n\t\t\tBuilt for Performance. Backed by Data.\t<\/h2>\n\t\t\t<a href=\"https:\/\/online.charolaisusa.com\/application\/login.aspx\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t\tMember Access\n\t\t\t\t\t<\/a>\n\t\t\t<a href=\"https:\/\/charolaisusa.com\/about\/become-a-member\/\" target=\"_self\">\n\t\t\t\t\t\t\tbecome a member\n\t\t\t\t\t<\/a>\n\t<p>Empowering cattlemen with genetics that drive efficiency, profit, and confidence from pasture to packer.<\/p>\n<h3>\n\t\t\tbull<br \/>buyers\t<\/h3>\n\t\t\t<a href=\"https:\/\/charolaisusa.com\/bull-buyers\/\" target=\"_self\">\n\t\t\t\t\t\t\tlearn more\n\t\t\t\t\t<\/a>\n<h3>\n\t\t\tjunior<br \/>program\t<\/h3>\n\t\t\t<a href=\"https:\/\/charolaisusa.com\/junior\/\" target=\"_self\">\n\t\t\t\t\t\t\tlearn more\n\t\t\t\t\t<\/a>\n<h3>\n\t\t\tour<br \/>members\t<\/h3>\n\t\t\t<a href=\"https:\/\/charolaisusa.com\/breeder-member-hub\/\" target=\"_self\">\n\t\t\t\t\t\t\tlearn more\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.eatoncharolais.com\/bull-sale\" target=\"_blank\" rel=\"nofollow noopener\" data-caption=\"\" aria-label=\"\">\n\t\t\t\t\t\t<figure>\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/EatonBannerAd.jpg\" alt=\"\" srcset=\"https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/EatonBannerAd.jpg 960w, https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/EatonBannerAd-300x78.jpg 300w, https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/EatonBannerAd-768x200.jpg 768w\" width=\"960\" height=\"250\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.bovine-elite.com\/\" target=\"_blank\" rel=\"nofollow noopener\" data-caption=\"\" aria-label=\"\">\n\t\t\t\t\t\t<figure>\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/BE_DigitalAds_EliteGenetics_480x125-1.jpg\" alt=\"\" srcset=\"https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/BE_DigitalAds_EliteGenetics_480x125-1.jpg 480w, https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/BE_DigitalAds_EliteGenetics_480x125-1-300x78.jpg 300w\" width=\"480\" height=\"125\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/rogersbarhr.com\/\" target=\"_blank\" rel=\"nofollow noopener\" data-caption=\"\" aria-label=\"\">\n\t\t\t\t\t\t<figure>\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/Rogers-Bar-HR-Generic-Banner-Ad.jpg\" alt=\"\" srcset=\"https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/Rogers-Bar-HR-Generic-Banner-Ad.jpg 480w, https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/Rogers-Bar-HR-Generic-Banner-Ad-300x78.jpg 300w\" width=\"480\" height=\"125\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/vitalix.com\/\" target=\"_blank\" rel=\"nofollow noopener\" data-caption=\"\" aria-label=\"\">\n\t\t\t\t\t\t<figure>\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/vitalix-banner-ad-charolaisusa.com-vitalix-September-2025.png\" alt=\"\" srcset=\"https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/vitalix-banner-ad-charolaisusa.com-vitalix-September-2025.png 2000w, https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/vitalix-banner-ad-charolaisusa.com-vitalix-September-2025-300x78.png 300w, https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/vitalix-banner-ad-charolaisusa.com-vitalix-September-2025-1024x267.png 1024w, https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/vitalix-banner-ad-charolaisusa.com-vitalix-September-2025-768x200.png 768w, https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/vitalix-banner-ad-charolaisusa.com-vitalix-September-2025-1536x400.png 1536w\" width=\"2000\" height=\"521\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/vitaferm.com\/all-products\/?utm_medium=banner&#038;utm_source=chatgpt.com&#038;utm_campaign=september-drench-and-stress-tubs\" target=\"_blank\" rel=\"nofollow noopener\" data-caption=\"\" aria-label=\"\">\n\t\t\t\t\t\t<figure>\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/480x125_its_all_i_feed.png\" alt=\"\" srcset=\"https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/480x125_its_all_i_feed.png 2000w, https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/480x125_its_all_i_feed-300x78.png 300w, https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/480x125_its_all_i_feed-1024x267.png 1024w, https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/480x125_its_all_i_feed-768x200.png 768w, https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/480x125_its_all_i_feed-1536x400.png 1536w\" width=\"2000\" height=\"521\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/rennertranch.com\/\" target=\"_blank\" rel=\"nofollow noopener\" data-caption=\"\" aria-label=\"\">\n\t\t\t\t\t\t<figure>\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/rennert-banner.png\" alt=\"\" srcset=\"https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/rennert-banner.png 2000w, https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/rennert-banner-300x78.png 300w, https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/rennert-banner-1024x267.png 1024w, https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/rennert-banner-768x200.png 768w, https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/rennert-banner-1536x400.png 1536w\" width=\"2000\" height=\"521\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.merck-animal-health-usa.com\/species\/cattle\/products\/cattle-vaccines\/primevac?utm_source=charolais_usa&#038;utm_medium=display&#038;utm_campaign=vaccines_purebred&#038;utm_content=primevac_reputation&#038;utm_term=cow_calf\" target=\"_blank\" rel=\"nofollow noopener\" data-caption=\"\" aria-label=\"\">\n\t\t\t\t\t\t<figure>\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/19859_MRKA_2025_VAC_PrimeVAC_Digital-Ad_480x125_ReputationA.jpg\" alt=\"\" srcset=\"https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/19859_MRKA_2025_VAC_PrimeVAC_Digital-Ad_480x125_ReputationA.jpg 480w, https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/19859_MRKA_2025_VAC_PrimeVAC_Digital-Ad_480x125_ReputationA-300x78.jpg 300w\" width=\"480\" height=\"125\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/08\/why.png\" alt=\"why\" itemprop=\"image\" height=\"29\" width=\"169\" title=\"why\" onerror=\"this.style.display='none'\" loading=\"lazy\" \/>\n<h1>\n\t\t\tCHAROLAIS\t<\/h1>\n<h2>\n\t\t\tGenetics Change Everything\t<\/h2>\n<h4>\n\t\t\tCharolais genetics are building what the beef industry demands &#8211; efficient, high-performance genetics that deliver at weaning and beyond.\t<\/h4>\n\t<p>For bull buyers, that means more pounds, more profit, and proven acceptance from pasture to packer. Whether you&#8217;re raising seedstock or selecting your next sire, the value starts with Charolais.<\/p>\n<p>From the ground up, this breed is driven by purpose &#8211; and it starts with you.<\/p>\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/08\/change-1.png\" alt=\"change\" itemprop=\"image\" height=\"523\" width=\"597\" title=\"change\" onerror=\"this.style.display='none'\" loading=\"lazy\" \/>\n<h5>\n\t\t\tmarbling progress\t<\/h5>\n\t\t\t<a href=\"https:\/\/charolaisusa.com\/charolais-end-product-merit-built-for-todays-beef-industry-and-tomorrows\/\" target=\"_self\">\n\t\t\t\t\t\t\tlearn more\n\t\t\t\t\t<\/a>\n<h5>\n\t\t\tleading the way\t<\/h5>\n\t\t\t<a href=\"https:\/\/charolaisusa.com\/rethinking-total-industry-value-in-beef-connected-cattle-confident-decisions\/\" target=\"_self\">\n\t\t\t\t\t\t\tlearn more\n\t\t\t\t\t<\/a>\n<h5>\n\t\t\ttsi profitability\t<\/h5>\n\t\t\t<a href=\"https:\/\/charolaisusa.com\/genetics\/terminal-sire-index\/\" target=\"_self\">\n\t\t\t\t\t\t\tlearn more\n\t\t\t\t\t<\/a>\n<h1>\n\t\t\tsales &#038;\t<\/h1>\n<h1>\n\t\t\tEvents\t<\/h1>\n\t<a href=\"https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/11\/CAT-Directory-2025_web-1.pdf\" target=\"_blank\" rel=\"noopener\" aria-label=\"Go to https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/11\/CAT-Directory-2025_web-1.pdf\"><\/a>\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/11\/CAT-1.png\" alt=\"CAT\" title=\"CAT\" itemprop=\"image\"\/>\n\t\t<h3>Charolais association of Texas<\/h3>\t\t\t\n\t\t\t\t<p>Membership Directory<\/p>\n\t<a href=\"https:\/\/www.charolaisnationalsale.com\/\" target=\"_blank\" rel=\"noopener\" aria-label=\"Go to https:\/\/www.charolaisnationalsale.com\/\"><\/a>\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/11\/national-sale-1.png\" alt=\"national sale\" title=\"national sale\" itemprop=\"image\"\/>\n\t\t<h3>Charolais National Sale<\/h3>\t\t\t\n\t\t\t\t<p>January 17 | Denver, CO<\/p>\n\t<a href=\"https:\/\/rennertranch.com\/\" target=\"_blank\" rel=\"noopener\" aria-label=\"Go to https:\/\/rennertranch.com\/\"><\/a>\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/10\/rennert.png\" alt=\"rennert\" title=\"rennert\" itemprop=\"image\"\/>\n\t\t<h3>Rennart Ranch sale<\/h3>\t\t\t\n\t\t\t\t<p>December 7 | Kearney, NE<\/p>\n\t<a href=\"https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/11\/ttrSvVMIvdyJu73dBKFCwCJyoRy3K9uIwyldHmgi.pdf\" target=\"_blank\" rel=\"noopener\" aria-label=\"Go to https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/11\/ttrSvVMIvdyJu73dBKFCwCJyoRy3K9uIwyldHmgi.pdf\"><\/a>\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/11\/thomas.png\" alt=\"thomas\" title=\"thomas\" itemprop=\"image\"\/>\n\t\t<h3>Thomas ranch<\/h3>\t\t\t\n\t\t\t\t<p>December 10\/11 | Harrold, SD<\/p>\n\t\t\t<a href=\"https:\/\/charolaisusa.com\/salebooks\/\" target=\"_self\">\n\t\t\t\t\t\t\tVIEW ALL SALE BOOKS\n\t\t\t\t\t<\/a>\n<h1>\n\t\t\tLatest\t<\/h1>\n<h1>\n\t\t\tNews\t<\/h1>\n\t\t\t\t\t\t<h5>\n\t\t\t\t<a href=\"https:\/\/charolaisusa.com\/2025-long-range-planning-summary\/\" title=\"2025 Long Range Planning Summary\">2025 Long Range Planning Summary<\/a>\t\t\t<\/h5>\n\t\t\t\t\t\t\t\tThe AICA Long Range Committee, together with AICA staff, hosted a series of open-membership Zoom meetings to identify and refine the most pressing needs and strategic opportunities for the growth and advancement of the Charolais breed. Insights gathered through these sessions will guide resource allocation, inform staffing priorities, and shape new initiatives brought before the&hellip;\n\t\t\t\t\t<a href=\"https:\/\/charolaisusa.com\/2025-long-range-planning-summary\/\" title=\"Read More\" target=\"_self\">Read More &#8594;<\/a>\t\t\n\t\t\t\t\t\t<h5>\n\t\t\t\t<a href=\"https:\/\/charolaisusa.com\/2026-national-western-stock-show-schedule-and-room-block\/\" title=\"2026 National Western Stock Show Schedule and Room Block\">2026 National Western Stock Show Schedule and Room Block<\/a>\t\t\t<\/h5>\n\t\t\t<a href=\"https:\/\/charolaisusa.com\/2026-national-western-stock-show-schedule-and-room-block\/\" title=\"Read More\" target=\"_self\">Read More &#8594;<\/a>\t\t\n\t\t\t\t\t\t<h5>\n\t\t\t\t<a href=\"https:\/\/charolaisusa.com\/fall-2025-aica-board-of-directors-meeting-recap-and-podcast\/\" title=\"Fall 2025 AICA Board of Directors Meeting Recap and Podcast\">Fall 2025 AICA Board of Directors Meeting Recap and Podcast<\/a>\t\t\t<\/h5>\n\t\t\t\t\t\t\t\t\ud83c\udf99\ufe0f New Episode Alert! Tune in to the latest Charolais USA Podcast for a full recap of the recent AICA Board Meeting &#8211; featuring insights from President Frank Ellis and Executive Vice President Brett Spader. Hear how your association is moving the breed forward and what&#8217;s next for Charolais genetics, marketing, and member programs. \ud83c\udfa7&hellip;\n\t\t\t\t\t<a href=\"https:\/\/charolaisusa.com\/fall-2025-aica-board-of-directors-meeting-recap-and-podcast\/\" title=\"Read More\" target=\"_self\">Read More &#8594;<\/a>\t\t\n\t\t\t\t\t\t<h5>\n\t\t\t\t<a href=\"https:\/\/charolaisusa.com\/foundation-and-youth-events-coordinator-job-position\/\" title=\"Foundation and Youth Events Coordinator Job Position\">Foundation and Youth Events Coordinator Job Position<\/a>\t\t\t<\/h5>\n\t\t\t\t\t\t\t\tJob Description-Foundation and Youth Events Coordinator The American-International Charolais Association is seeking candidates for Foundation &amp; Youth Events Coordinator based in Kansas City, Mo. The ideal candidate will have a strong background in the beef industry, excellent communication skills and youth development interest in beef industry &amp; leadership activities. Proven event planning experience is preferred.\n\t\t\t\t\t<a href=\"https:\/\/charolaisusa.com\/foundation-and-youth-events-coordinator-job-position\/\" title=\"Read More\" target=\"_self\">Read More &#8594;<\/a>\t\t\n\t\t\t<a href=\"https:\/\/charolaisusa.com\/news\/\" target=\"_self\">\n\t\t\t\t\t\t\tVIEW ALL NEWS &#038; UPDATES \n\t\t\t\t\t<\/a>\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/11\/november-image-1.png\" alt=\"November Journal\" itemprop=\"image\" height=\"502\" width=\"768\" title=\"november journal\" onerror=\"this.style.display='none'\" loading=\"lazy\" \/>\n<h1>\n\t\t\tCharolais\t<\/h1>\n<h1>\n\t\t\tjournal\t<\/h1>\n\t\t\t<a href=\"https:\/\/charolaisusa.com\/news\/charolais-journal\/\" target=\"_self\">\n\t\t\t\t\t\t\tread the latest\n\t\t\t\t\t<\/a>\n\t\t\t<a href=\"https:\/\/charolaisusa.com\/marketing\/advertising-rates-specs\/\" target=\"_self\">\n\t\t\t\t\t\t\tdigital + print ad rates\n\t\t\t\t\t<\/a>\n<h3>\n\t\t\tbreeder<br \/>toolkit\t<\/h3>\n\t\t\t<a href=\"https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/AICA-New-Member-Toolkit.pdf\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t\tlearn more\n\t\t\t\t\t<\/a>\n<h3>\n\t\t\tbull  buyer<br \/>toolkit\t<\/h3>\n\t\t\t<a href=\"https:\/\/charolaisusa.com\/wp-content\/uploads\/2025\/09\/Bull-Buyer-Toolkit-2.pdf\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t\tlearn more\n\t\t\t\t\t<\/a>\n\n","protected":false},"excerpt":{"rendered":"<p>charolais Built for Performance. Backed by Data. Member Access become a member Empowering cattlemen with genetics that drive efficiency, profit, and confidence from pasture to packer. bullbuyers learn more juniorprogram learn more ourmembers learn more CHAROLAIS Genetics Change Everything Charolais genetics are building what the beef industry demands &#8211; efficient, high-performance genetics that deliver at&hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"","_seopress_titles_title":"AICA Charolais USA - American International Charolais Association","_seopress_titles_desc":"AICA. Charolais - Built for Performance. Backed by Data. At the American International Charolais Association, we empower cattlemen with genetics that drive efficiency, profit, and confidence from pasture to packer.","_seopress_robots_index":"","inline_featured_image":false,"footnotes":""},"categories":[],"tags":[],"class_list":["post-13","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/charolaisusa.com\/wp-json\/wp\/v2\/pages\/13","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/charolaisusa.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/charolaisusa.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/charolaisusa.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/charolaisusa.com\/wp-json\/wp\/v2\/comments?post=13"}],"version-history":[{"count":98,"href":"https:\/\/charolaisusa.com\/wp-json\/wp\/v2\/pages\/13\/revisions"}],"predecessor-version":[{"id":41063,"href":"https:\/\/charolaisusa.com\/wp-json\/wp\/v2\/pages\/13\/revisions\/41063"}],"wp:attachment":[{"href":"https:\/\/charolaisusa.com\/wp-json\/wp\/v2\/media?parent=13"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/charolaisusa.com\/wp-json\/wp\/v2\/categories?post=13"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/charolaisusa.com\/wp-json\/wp\/v2\/tags?post=13"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}